From Chelsea's Desk: Intro to a Monthly Note From Our Co-Founder

Hi everyone - I’m Chelsea, one of the co-founders of Pet Releaf. 

You may start seeing more content from me, and I wanted to share why. 

Lately, I’ve been thinking a lot about how overwhelming it can feel to be a consumer today. We’re constantly shown ads, trends, and endless lists of things we’re told we need next. At some point, it starts to feel less helpful and more exhausting. 

As someone who sees that from both sides — as a consumer and as someone who helps build a brand,  it made me realize something important: the companies I trust most are the ones where I know who’s behind them and what they stand for. 

That inspired me to start writing. Because if I’m looking for more honesty, transparency, and connection from the brands I support, I imagine others are too. 

Pet Releaf is powered by a lean, passionate team that cares deeply about pets and their families. Through these newsletters, I want to share more of the real side of building a brand — the wins, the mistakes, the lessons, and the behind-the-scenes decisions that shape what we do. 

Thanks for being here. I’m excited to share more with you.